CLU
how-it-works.flow
// HOW_IT_WORKS

Orchestration
in motion.

An AI agent isn't a chatbot. It perceives, reasons, acts, and reports — coordinating tools and systems autonomously. Here's exactly how it works and what it costs.

4
Pillars of an agent
2
Live demos below
<$0.50
Per complex process
// CONCEPTS

What is an AI Agent?

1
👁️
Perceives

Receives inputs from any channel — chat, API, email, webhook — and understands context and intent.

2
🧠
Reasons

Uses an LLM to plan: what tools to call, in what order, with what parameters, and when to stop.

3
Acts

Executes tool calls autonomously — queries databases, sends emails, updates records, calls APIs.

4
📝
Reports

Delivers the result, logs every step for audit, and escalates to humans only when truly needed.

// AGENTIC_PROCESS

What is an Agentic Autonomous Process?

A swarm of specialized agents working autonomously but interconnected like a network — each one perceiving, reasoning, and acting within its domain, while sharing context and results with the others to converge on a single expected outcome. This is why we orchestrate more than one agent.

🤖
Autonomous

Each agent decides independently — no central script. It plans its own steps, calls its own tools, and handles its own errors.

🔗
Interconnected

Agents pass context and results between each other. The output of one becomes the input of the next — forming a live data pipeline.

🎯
Goal-Oriented

Despite acting independently, every agent is orchestrated toward a shared objective. The swarm resolves as one coherent outcome.

FORMAL DEFINITION

An agentic process is a chain of autonomous decisions and tool executions where the agent plans its own steps, executes them in sequence or parallel, handles errors, and delivers a complete outcome — without a human scripting every decision.

// DEMO_01

Simple Agent Flow

Single agent resolves a customer inquiry end-to-end. No humans involved.

Imagine this scenario: a health insurance member calls to check the status of a pending claim. This exact situation happened 299,000 times in production — resolved autonomously by a single CLU agent, no human involved, under 35 seconds each time.
👤
User Request
Customer sends inquiry via any channel
CLU Orchestrator
Intent parsed, execution plan created instantly
🗄️
Tool Execution
CRM queried + business rule applied autonomously
Resolution
Answer delivered. No human involved. 32 seconds.

Press Run simulation to see a real interaction play out step by step →

Tool units
0
Runtime
0.0s
Total cost
$0.0000
// DEMO_02

Complex Multi-Agent Orchestration

5 specialized agents coordinate in sequence — financial reconciliation in 6.7 seconds.

💬
WhatsApp
📊
Excel Agent
🧠
AI Accountant
🏦
Reconciler
📝
Report Gen
Imagine this scenario: a CFO at a mid-size company needs to close month-end financials. A $47,230 batch of transactions arrives via WhatsApp. 5 specialized agents coordinate autonomously — Excel parsing, AI accounting, reconciliation, ledger posting, and report generation — all in 6.7 seconds, without a human touching a spreadsheet.

Press Run simulation to start the orchestration...

LIVE COST

Tool units0
Runtime0.0s
Tools cost$0.0000
Runtime cost$0.0000
Total$0.0000
// PRICING_MODEL

What does an autonomous agent cost?

CLU charges for what agents actually use — tool units and runtime. Each tool call consumes 5 tool units.

Tool Unit
$0.039
per unit (extra)

One external tool call uses 5 TU — API query, DB lookup, email send, webhook trigger.

Runtime Minute
$0.0557
per minute (extra)

Active agent reasoning and execution time. Most flows complete in under 30 seconds.

SmartAgent
included
in your plan

Concurrent autonomous agents. Starter: 4 agents. Enterprise: 50 agents.

Example — Insurance Claims · Starter plan

An agent that processes a claim end-to-end with no human intervention.

Plan cost
$499/mo
25,000 TU included
01📄Receive claim formDocument Parser5 TU
02🔍Extract & validate dataOCR + Rules Engine5 TU
03📋Check coverage against policyPolicy DB lookup5 TU
04🚨Cross-check fraud signalsFraud API5 TU
05💰Calculate settlement amountCalc Engine5 TU
06📬Notify client + close caseEmail + CRM write5 TU
Total per claim
30 TU · ~30s
Cost per claim
$1.17
Claims/mo on Starter
~833
vs. human cost
$8–15 per case
More processes you can automate
🧑‍💼
Client Onboarding

Verify identity → create account → send welcome kit → log in CRM

4 tool calls · 20 TU/run~1,250/mo
💼
Lead Qualification

Enrich contact → score fit → draft personalized email → update pipeline

4 tool calls · 20 TU/run~1,250/mo
🧾
Invoice Processing

Parse PDF → match to PO → approve or escalate → trigger payment

4 tool calls · 20 TU/run~1,250/mo